Understanding Video Analytics – Top 5 Video Analytics Platform
December 15, 2022 ⚊ 1 Min read ⚊ Views 104 ⚊ TECHNOLOGY
In essence, videos on your websites or web pages are just pieces of code embedded into HTML. So, the tools that let you analyze your web performance also help with video analytics, in a way. For example, you can use tools like Google Analytics to track the population of your audience that watches your videos and makes a purchase after that. This way, you’ll get some insights into the effectiveness of your video content. But the good thing is that video analytics doesn’t stop at Google Analytics. It’s just the beginning. Beyond that, numerous other tools and platforms provide much more actionable and detailed insights and statistics for your videos.
Read details: https://www.gumlet.com/learn/video-analytics/
Tags: video analytics
